![[GOMO]dataforgood_launchposts-03.png](https://images.squarespace-cdn.com/content/v1/589adc42be6594fd41f6bfc9/1646643778942-NBVMAW7FDUUBQC7YZ4EW/%5BGOMO%5Ddataforgood_launchposts-03.png)
Beyond providing utilitarian value to its users, GOMO wanted to stand for something meaningful and encourage her users to use their time online to do good and spread positive energy.
With the help of influencers known for already doing good online, the #DataForGood campaign saw an increase in fan growth and engagement rates across both Instagram and Facebook.